Kingstone Cut Website: Brand Presence for the Barbershop

Michael Dewald

·April 11, 2026

Michael Dewald

·April 11, 2026

Case study

A visually distinctive website for Kingstone Cut with strong brand direction, multiple design modes, and focused mobile UX.

Open live site

Role: Brand website and frontend development
Stack: ReactTypeScriptViteTailwind CSSGSAP

Kingstone Cut Website

The Kingstone Cut Website was built as the barbershop's digital brand presence. The goal was not a generic studio page, but a site with a clear identity, strong visual storytelling, and a polished mobile-first structure.

What was built

Brand-led hero section instead of a generic landing-page pattern

Multiple design modes for different visual directions and campaigns

Mobile-first structure for services, team, locations, and contact

Consistent visual language to strengthen trust, recognition, and local presence

Visual highlights

Fig 2 | Editorial team image supporting the premium visual identity

Fig 3 | Lifestyle-focused image used as part of the website's visual language

Tech Stack

React

TypeScript

Vite

Tailwind CSS

GSAP

Outcome

The website translates Kingstone Cut into a distinctive digital presence and makes booking, brand perception, and location communication feel consistent across desktop and mobile.

More work: Work | Contact